Size Guide

Business cards

• Standard: 3.5 × 2 inches (89 × 51 mm)
• European: 85 × 55 mm
• Square: 2.5 × 2.5 inches
• Slim: 3.5 × 1.75 inches

Letterhead & stationery

• Letterhead: A4 (210 × 297 mm)
• Envelopes: DL (110 × 220 mm), C5 (162 × 229 mm), C4 (229 × 324 mm)
• Compliments slip: 1/3 A4 (210 × 99 mm)

Flyers

• A6: 105 × 148 mm (handout / bin-distribution)
• A5: 148 × 210 mm (most common)
• A4: 210 × 297 mm (premium / corporate)
• DL: 99 × 210 mm (long, fits envelopes)

Brochures (folded)

• A4 tri-fold: 297 × 210 mm folded to 99 × 210 mm
• A4 bi-fold: 297 × 210 mm folded to 148 × 210 mm
• A5 bi-fold: 148 × 210 mm folded to 105 × 148 mm

Banners & roll-ups

• Roll-up standee small: 60 × 160 cm
• Roll-up standee medium: 85 × 200 cm
• Roll-up standee large: 100 × 200 cm
• X-banner: 60 × 160 cm or 80 × 180 cm
• Tension fabric backdrop: 8 × 8 ft, 8 × 10 ft, 10 × 10 ft

Signboards (typical letter heights)

• Counter / desk sign: 1–2 inch letters
• Door / wall sign: 2–4 inch letters
• Shop fascia (close): 6–10 inch letters
• Shop fascia (across the road): 12–18 inch letters
• Mall pylon / building wrap: 24+ inch letters

Wedding cards (typical)

• Pakistani standard single fold: 6 × 9 inches
• Bi-fold: 7 × 10 inches folded
• Box card: 5.5 × 7.5 × 1.5 inches
• Scroll card: ~12 inch length × 4 inch diameter