Auto / LogisticsVehicle Branding2024Islamabad
Fleet Branding for a Delivery Startup
Branded 30+ delivery bikes and 4 cargo vans with consistent vinyl wraps, including reflective night-visibility elements.
Client
Twin Cities delivery startup (Confidential)
The challenge
A new last-mile delivery startup needed a fleet that read 'professional' from day one — the founders worried that Indo-style splashy graphics would feel cheap.
Our solution
Minimalist black + brand-orange wraps with reflective accents on the rear and sides for night safety. We also did a small batch of branded helmets and rider jackets.
Results
- 30 bikes branded in 5 working days
- Night visibility 'noticeably' improved per riders
- Brand is now recognized across F-7, F-8, F-10 zones
Scope of work
- Brand color refinement
- 30 bike vinyl wraps
- 4 van partial wraps
- Branded helmets & jackets
- Reflective safety accents
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